Technology companies are racing to build infrastructure that can further fuel the automation boom. Now, Japanese multinational SoftBank reportedly plans to create a new company designed to automate the creation of that infrastructure.
SoftBank is creating a new business called Roze AI, the Financial Times originally reported. Roze would seek to make the construction of data centers in the US more “efficient”, according to Wall Street Journal information. It would do so by, among other things, deploying autonomous robots to help build server farms.
In an interesting twist, the conglomerate is already preparing Roze for an initial public offering (IPO), and some executives want this to happen in the second half of 2026, the Journal writes. The desired valuation could be $100 billion, the Financial Times reported.
TechCrunch reached out to SoftBank for more information.
Other recent initiatives have also envisaged the use of artificial intelligence and automation to make the industrial sector more efficient. For example, Amazon tycoon Jeff Bezos has co-founded a startup called Project Prometheus which plans to buy companies in major industrial sectors and modernize them using AI.
SoftBank is known to back some obscure startups (notably, it sank hundreds of millions of dollars in Zumean AI-powered pizza delivery startup that failed in 2023). The Financial Times notes that some within SoftBank have expressed skepticism “about the valuation and proposed timeline for an IPO.”
