Google announced today which will allow publishers to determine whether their websites appear and are used by AI mode and AI overviews, independently of regular search results.
Google is introducing a new opt-out option in the Search Console tool to determine whether a site appears and is used to help develop generative AI search capabilities.
Sites that choose not to receive traffic or impressions from AI Overviews, AI Mode, or AI Overviews in Google Discover will still appear in regular Google search results and the Discover feed.
This setting only applies to those Google Search products, with the Gemini app excluded.
Google says that a site’s use of this opt-out will not affect its appearance in regular Search. Specifically, this control will not be used as a ranking signal.
Additionally, Google is offering website publishers new generative AI search statistics in Search Console. Statistics include impression metrics, which pages appear in AI responses, and in which countries.
Google reiterated today that AI Overviews now has more than 2.5 billion monthly active users, while AI Mode has more than 1 billion monthly users. it is also growing the number of links that appear in AI results.
This new monitoring and metrics are beginning to roll out to a “subset” of website owners in the UK to allow for “extensive testing before rolling out to website owners around the world.”
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